Audience Development Data Strategist - Newsletters
New York, NY 
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Posted 12 days ago
Job Description

About BuzzFeed, Inc.

BuzzFeed, Inc. (Ticker: BZFD) is home to the best of the internet. Across food, news, pop culture and commerce, our brands drive conversation and inspire what audiences watch, read, buy, and obsess over next. Born on the internet in 2006, BuzzFeed, Inc. is committed to making it better: providing trusted, quality, brand-safe news and entertainment to hundreds of millions of people; making content on the internet more inclusive, empathetic, and creative; and inspiring our audience to live better lives. We'll continue to recruit the best founders and creators to join us in this mission, with more additions like Complex Networks and HuffPost to come.

The Role

We're looking for someone to join the growing newsletter team. You are comfortable pulling and analyzing data to inform strategy decisions, and have a natural inclination to learn. This is a hybrid role, sitting in the newsletter team, but liaising closely with affiliate and various internal constituents to pull reporting on direct, third-party, and affiliate-sold campaigns as well as weekly reporting to surface optimization and growth opportunities in the newsletter space to drive additional pageviews and / or affiliate earnings through the email channel.

You Will

  • Pull data reporting for direct sold, affiliate sold, and third-party distribution partner campaigns including providing proactive analysis to clients and / or sellers
  • Provide reporting and relevant recommendations on performance data for triggered and batch & blast campaigns with to increase click-throughs / transactions and pageviews
  • Own the reporting and asset insertion of any third-party sold campaigns for HuffPost and BuzzFeed brands
  • Learn about leveraging data to inform decision-making in commerce within the email space to better drive outcomes whilst being mindful of editorial standards
  • Work closely with editorial newsletter team members to provide data-driven advice and ingenuity to inform creative testing frameworks
  • Be comfortable working during traditional tentpole time periods including Thanksgiving, Black Friday, Cyber Monday, Winter Gifting Season, etc.

You Have

  • 1+ years experience in data reporting
  • Experience working in Excel, analyzing data, pulling data reporting, and leveraging data in editorial decision making as well as translation of data to actionable insights
  • Interest in consumer insights and / or consumer behavior at-large (what motivates someone to buy other than price)
  • Knowledge and experience turning presentations around on PowerPoint and Google Slides quickly
  • Experience and interest in newsletters / email is a major plus, but not necessary

Life at BuzzFeed, Inc.

We celebrate inclusion and are committed to equal opportunity employment. We are proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.

You can expect:

  • A supportive, inclusive atmosphere on a team that values your contributions
  • Opportunities for personal and professional growth through work experience, offerings from our in-house Learning @ BuzzFeed team, our Employee Resource Groups, and more
  • An attractive and equitable compensation package, including salary and stock options.
  • A generous benefits program featuring paid time off, unlimited sick time, comprehensive medical benefits, a family leave policy, access to mental health platforms, retirement plans, gym and wellness discounts, and much more.

We want all employees to feel safe and comfortable when they engage in any in-person meetings, when visiting the office, or when working from an offsite production or meeting location. As part of this commitment to health and safety, BuzzFeed requires COVID-19 vaccines for current U.S. employees, including all newly hired employees. Requests for accommodation per applicable law for health and/or religious reasons will be considered. Union employees are subject to what is outlined in their applicable collective bargaining agreement.

Note: BuzzFeed, Inc. offers remote/flexible work (unless specified to be required to be in-person) and open to hiring remote candidates who are residents in the following states: CA, CO, CT, DC, DE, FL, GA, HI, IL, IN, KY, MA, MD, MI, MS, MT, NC, NH, NJ, NM, NY, OH, OR, PA, TX, VA, WA, and WV. For non sales roles, we can also hire in AK, AR, AZ, ID, KS, MO, ND, SC, and VT.


"BuzzFeed is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.

If you need assistance or an accommodation due to a disability, you may contact us at applicationhelp@buzzfeed.com. Requests received for non-disability related issues, such as following up on an application, will not receive a response.

EEO is the law"


 

Job Summary
Company
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Required Experience
1+ years
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