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We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too - driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good - you've come to the right place.

Heroku, the leading Platform as a Service (Paas), empowers developers to build, run, and scale applications delightfully.

Joining Heroku means being part of a dynamic, innovative team that's at the forefront of cloud technology. We offer a supportive environment where creativity and strategic thinking are encouraged and rewarded. As part of the Salesforce family, you'll have access to unparalleled resources and opportunities to grow your career while making a significant impact.

Position Summary: We are seeking a visionary Chief Marketing Officer (CMO) to lead our marketing efforts and position Heroku as a leader in the cloud service industry. The ideal candidate will bring a blend of strategic vision, innovative marketing strategies, and a customer-centric approach to drive growth and enhance our market presence. This role requires a leader who can navigate the competitive cloud computing landscape, leverage Salesforce's ecosystem for integrated marketing efforts, and inspire a team to achieve excellence.

Key Responsibilities:

• Develop and execute a comprehensive marketing strategy that aligns with Heroku's mission and Salesforce's standards and values, focusing on market leadership and innovation.

• Lead brand management, ensuring consistent and impactful messaging across all channels.

• Oversee market research and analytics to inform strategic decisions and identify market opportunities.

• Foster strategic partnerships and collaborations to enhance Heroku's ecosystem and customer value proposition.

• Drive customer engagement and loyalty through targeted digital marketing campaigns and initiatives.

• Leverage Salesforce's ecosystem for integrated marketing initiatives, enhancing cross-functional collaboration and innovation.

• Manage and inspire the marketing team to achieve outstanding results, fostering a culture of excellence, innovation, and continuous improvement.

• Measure and report on the performance of marketing activities, adjusting strategies as needed to ensure growth targets are met.

• Drive development and execution of go-to-market plans for new product launches and feature releases to ensure successful product adoption.

Qualifications:

• Proven experience in a senior marketing leadership role, ideally within the cloud services industry. IaaS, PaaS, or developer ecosystem experience preferred.

• Demonstrated expertise in developing and executing successful marketing strategies in a competitive landscape

• Strong analytical skills with an ability to make data-driven decisions.

• Exceptional ability to drive and evaluate content quality and efficacy across marketing channels including events, SEO, SEM, content marketing, and social media.

• A track record of driving growth and enhancing brand visibility and loyalty.

Personal Attributes:

• A transformational leader with a passion for technology and innovation.

• Customer-centric approach with an emphasis on building long-term relationships.

• Agile and adaptable, with the ability to pivot strategies in response to market trends and opportunities.

• Strong collaborator who can work across departments and leverage Salesforce's ecosystem to achieve business goals.

• Inspirational manager who can mentor and develop a high-performing marketing team.

Apply Now: If you're a strategic marketing leader passionate about technology, innovation, and customer success, we want to hear from you.

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