We are strategic partners invested in shared outcomes who create lifetime customer value across addressable media. Responsible for delivering and developing successful media programs through addressable planning and total path optimization across all addressable channels. Provides guidance on audience strategies, optimization approach, and campaign architecture and serve

The Planning team builds and maintains strong client relationships. Their focus is to think strategically about the business, develop business by building opportunities and actively contribute to the planning process. This team effectively problem solves, generates innovative solutions and displays energy and passion for the work presented. Mediahub strives to challenge t

Who you are A passionate and driven paid social professional, you excel at translating the digital strategy set at the senior level into daily tactical execution. You're ready to challenge the norm to produce world class paid social campaigns for high profile brands and take pride in your ability to clearly articulate the outcomes of the tactics and the strategy to the cl

Integrated Associate Director, Communications Design Location United States Office Los Angeles Agency Initiative United States Ref# 7619 Business Overview Rufus is an Amazon dedicated entity, powered by Initiative, and bolstered by critical discipline expertise from the entire Mediabrands and IPG networks. Our vision is to be a trusted, indispensable partner of Amazon. We

This role is a strategic partner, a technical expert, an innovative problem solver and client presenter who can collaborate and design systems to solve these problems for new and existing clients alike. The Group Director, Transformation will be part of Initiative Management team responsible for data, martech & adtech integration and the future state of the industry acros

The Group Director, Client Advice and Management is a senior leadership role, managing across an integrated team (Client Advice and Management, Strategy, Communications Design and Partnerships). As a member of management, you exemplify our behaviours, drive quality work, and motivate your full integrated team by creating a positive and collaborative environment. You work

Your role is to run Client Solutions, Analytics for a select group of clients. This entails building, scaling and elevating a holistic approach to campaign execution and measurement across all channels, and mentoring the team managing all deliverables for these clients. Responsibilities Development of client specific measurement plans Manage the outputs of day to day requ

The Campaign Operations team is a centralized unit, that is in Mumbai and supports our planning & buying teams based in the USA, UK and Canada. This team will be responsible in ensuring all our TV & digital campaigns are executed accurately and are performing as per the goals for the campaign. This team plays an integral role within the campaign lifecycle and functions as

The Director, Video Partnerships oversees the Partnerships strategy, go to market approach and team for all National TV linear offerings as well as alternative video including in cinema. The Director, Video Partnerships is the senior client team specialist role at Initiative, requiring a strong leader with proven experience managing multiple client teams, juggling multipl

Director, Talent Sourcing, Global Talent Attraction Location New York, New York, United States Office New York Agency Mediabrands United States Ref# 8113 Business Overview IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across i

As a Health Strategy Director, you are responsible for the creation of the strategic direction a brand will take in communications to achieve their business goals. You are responsible for helping to lead Pharma clients, strategize, produce and make sense of the key cultural, healthcare landscape, human behaviors, and market intelligence required to design the best possibl

This proactive and enthusiastic individual is responsible for developing truly integrated, cross channel strategic communications strategies. By focusing on why people think, feel and act the way that they do, the Strategy Director helps create media strategies and award winning ideas that influence perceptions and encourage engagement. Responsibilities Maintain a deep un

We are currently seeking an experienced Project Management Director to join our dynamic team. Reporting directly to the Vice President, the successful candidate will play a key role in managing individual projects within our comprehensive program. The Project Management Director will be responsible for the detailed execution of project plans, schedules, and budgets, to en

We are currently seeking an experienced Project Management Director to join our dynamic team. Reporting directly to the Vice President, the successful candidate will play a key role in managing individual projects within our comprehensive program. The Project Management Director will be responsible for the detailed execution of project plans, schedules, and budgets, to en

We are currently seeking an experienced Project Management Director to join our dynamic team. Reporting directly to the Vice President, the successful candidate will play a key role in managing individual projects within our comprehensive program. The Project Management Director will be responsible for the detailed execution of project plans, schedules, and budgets, to en